Chris Gaetano is the technology editor for Accounting Today. He brings with him more than a decade of experience covering the accounting profession as part of the NYSSCPA's Trusted Professional. Prior to that, he was a local news reporter at Greater Media Newspapers in New Jersey. He graduated from Rowan University, in Glassboro, NJ.
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Firms wanting to maximize client referrals from AI bots need a robust online presence, plus content optimized for AI readability such as bulleted lists.
October 31 -
While word of mouth, digital marketing and professional networks are still the main ways accounting firms promote themselves, an entirely new path has emerged.
October 31 -
Digits API allows computers to connect directly with the company's Autonomous General Ledger system without needing custom integrations.
October 29 -
Bill announced a suite of AI agents designed specifically for small and medium businesses, starting with a W-9 agent and a reconciliations agent.
October 28 -
The Big Four firm estimates complete end-to-end integration of AI in the audit cycle is about one year away.
October 28 -
The generative AI research tool 'Josi' provides secure, direct access to the AICPA's professional standards, authoritative guidance and related information.
October 27 -
Plus, Suralink unveils AI enhancements in Workpaper Suite; Zip touts price negotiation agent, other AI agents; and other accounting tech news and updates.
October 24 -
QX Accounting Services is bringing together figures from across the accounting, M&A advisory, consulting and technology innovation sectors.
October 23 -
New AI-powered features for client collaboration and audit engagements are available in CCH Axcess.
October 23 -
Audit and GRC solutions provider AuditBoard announced the launch of Accelerate, its new AI solution designed for risk teams, as well as its acquisition of AI governance solutions provider Fairnow.
October 22 -
Payhawk launched its Link & Control solution, which allows companies to link their bank-issued corporate cards to the platform.
October 22 -
Accounting and financial reporting solutions provider SoftLedger announced a revamped partnership program with reduced pricing for certain participating firms.
October 22 -
SAP announced new specialized AI Joule Agents (named for its generative AI copilot Joule) that handle travel and expense processes as well as core finance functions.
October 21 -
Plus, KPMG hails AI partnerships with Salesforce, Google; and other accounting technology news and updates.
October 17 -
Deloitte will partially refund the Australian government for an advisory report containing inaccuracies introduced by one of its AI models.
October 16 -
Canopy announced AI-powered upgrades to its Smart Intake solution, including a client intake questionnaires and a completely re-imagined Engagements module.
October 16 -
Wolters Kluwer announced the launch of "Expert AI," which will be woven throughout its CCH Axcess product, its capacities now integrated across tax, audit and firm management workflows.
October 15 -
Whether your accounting firm should dictate what software a client will use depends on the context of your services and their needs.
October 14 -
Approaching the software your accounting firm uses through the lens of your overall strategy is critical.
October 13 -
Plus, Ramp launches AI agents for AP; Crowe rolls out AI studio; and other accounting technology news.
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