Client retention

After all, you’re not selling soap. Or are you?

Most professional service firms spend very little to mitigate attrition and improve loyalty.

Clients want more than market intelligence — they want analysis of general market information to help them act strategically and competitively.

Communicate and carry yourself in a manner that boosts perception with clients and stakeholders.

They need to see that their firm offers a path to the future.

‘De-commoditize’ yourself by filling the role technology can’t play.

Specialization, curation, and intelligent workflow will make for a better practice — not trying to meet every client’s every need.