The Small Business Administration has redesigned its website and is providing a new tool to personalize the site’s resources for particular types of businesses.

The new SBA site at www.sba.gov features the launch of SBA Direct, a dynamic new Web tool with a variety of personalization features that will help small businesses start-up, succeed and grow.

“With the launch of the new SBA.gov, we have reached a significant milestone in how the agency has evolved in using interactive web tools, social media and blogs to engage with, and better meet the needs of small business owners,” said SBA Administrator, Karen Mills in a statement. “While the SBA website has traditionally been an information-rich site, we wanted to make it easier for small business owners to navigate. With the new improved SBA.gov, business owners can access the answers they need, specific to their business profile, in an instant – it truly presents the face of the future of SBA.”

While the site features a variety of enhancements, including a full re-design, new content, and improved navigation, the centerpiece is a dynamic new web tool called SBA Direct.

SBA Direct allows visitors to personalize their browsing experience according to their business type, geography and needs. SBA Direct then delivers relevant and targeted information on all aspects of running a business such as the steps involved in getting started, business growth strategies, and how to stay compliant with current laws and regulations. SBA Direct also provides information on the available SBA programs that can help businesses succeed, such as financial assistance, exporting and government contracting opportunities, counseling and training.

Other new features include:

• SBA’s small business search improves the accuracy and relevancy of search results.
• Improved navigation gives users one-click access to the information they need.
• Integration of Business.gov content, including a variety of guides and tools that collate information from across government agencies to help business owners comply with laws and regulations, and take advantage of government programs.
• Interactive location-based maps that allow users to quickly find small business resources in their area, including local SBA offices, and other sources of training and support.
• User-rated content gives visitors to the site direct control in determining the most useful and relevant information to feature by small business topic.

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