Client strategies

The rapid pace of technology innovation and its impact on the accounting industry cannot be ignored.

You may bring 10 years of accounting experience from a great firm, but that doesn’t mean you’ll have a full roster of clients on day one.

All of your employees can boost your bottom line, says Angie Grissom of the Rainmaker Companies -- they just need to know how.

After all, you’re not selling soap. Or are you?

Traditional approaches to marketing and lead generation are becoming less and less effective for accountants. Build trust first.

Most professional service firms spend very little to mitigate attrition and improve loyalty.