Intuit

Intuit CEO Brad Smith is seeing some strong competition for TurboTax this year.

(Bloomberg) Tax preparation isn't rocket science -- or so contends Kenneth Lin, in his pitch to get taxpayers to use Credit Karma, his popular credit-monitoring site, to do taxes online for free.

The company exhibited added features for QuickBooks Online and collaborations with G Suite side by side with smart mirrors and augmented reality landscapes.

A decade ago, firms had very few options in cloud-based software. Today, there are a range of options for firms that serve individuals, large corporations, nonprofits and everything in between. Four firms share their experiences with the solutions they're using.

Jorge Olavarrietta will serve as product management leader.

Technology provides valuable accounting tools to the surging mass of solopreneurs, but it will only take them so far.

Intuit uses sophisticated matchmaking algorithms to perfect its ProAdvisor marketplace.

Donald Trump likes to say you learn very little from a tax return. TurboTax thinks you can learn a whole lot, and that it can earn a whole lot from it, too.

The Better Business Bureau Northwest is sounding the alarm about a new email phishing scam targeting users of Intuit’s QuickBooks accounting software.

Every year, TurboTax battles H&R Block for dominance in tax preparation, while smaller players fight over the rest of the market.