Marketing

The rebranding comes along with a number of enhancements to the company's platform.

The champion golfer was quoted making comments about the PGA Tour, a rival golf league sponsored by Saudi Arabia, and slain journalist Jamal Khashoggi.

Don’t underestimate the value of your long-time clients with simpler tax returns.

The Association for Accounting Marketing is asking members to nominate themselves or others by March 4.

The Association for Accounting Marketing announced a call for submissions for both its Marketing Achievement and Marketer of the Year awards.

First things first: Let the client be the hero, while you be their guide.

The tax preparation company, which is building out its own financial services business, says Square's new brand "would improperly capitalize on the goodwill and consumer trust cultivated by [H&R] Block since 1955."

Keeping your peeps; Better’s economic impact; new to us; and other highlights from our favorite tax bloggers.

Rhonda Clark, the previous association manager at the Association for Accounting Marketing, will begin her new role Jan. 1, 2022.

Social media can be exceedingly frustrating for an accounting firm that’s trying to stay current and utilize a digital marketing strategy to build its brand, develop new business, and fuel growth.