Sales and Marketing

BDO Seidman plans to launch the firm’s first-ever national advertising campaign, encompassing TV, print, digital media and indoor signs.

I have moments when I wonder if I’ve gotten more than I bargained for.

Peoples Income Tax, a local tax prep chain in Virginia, plans to give a break to recently laid-off workers.

Accounting firm DeLeon & Stang has acquired Daniel G. Falk & Associates, expanding its service offerings.

Accounting firm Barfield Murphy Shank & Smith has formed a group to help restructure struggling small companies.

Seckendorf Hasson & Reilly LLP and its affiliate, LL Business Management Inc., have merged with Eliot H. Lebenhart CPA, to form a Long Island-based sports and entertainment accounting, tax and consulting firm.

The Maryland Association of CPAs has created an interactive job board, the MACPA Career Center, to give its members and the CPA profession at large a targeted way to make employment connections.

Accounting firm Wiss & Co. has created an economic advisory group to help business owners and executives deal with the recession.

Whether navigating your firm through the choppy waters of today’s unstable economy or mapping out both long- and short-term strategies, a trio of CEOs from CPA firms in both the U.S. and Canada agreed that communication with staff members and an understanding of the competition are among the more critical factors in driving a firm’s growth and evolution.

We all know name tags as those dorky stickers that we’re made to wear during networking events. We reluctantly pen our name and then stick it to our chests in an effort to make ourselves more approachable. Well, what would happen if we intentionally left them on, even after the event was over? Read more on Accounting Tomorrow's blog.